CHEYENNE – The idea behind Elevate Group Training Studios is a relatively new concept in Cheyenne.
Steve Sears, who owns Cheyenne Stitch and Boosters on East Lincolnway, recently shared his newest passion project with the community – an affordable, multi-use venue for independent instructors, company leaders and others to host classes or events.
The space, located at 1408 E. 13th St., is an aerobics studio, conference room, choir hall, fitness center and just about everything else. One floor offers rolling bleachers, a raised platform and a 75-inch smart TV with internet and streaming service capabilities.
“A group of moms and dads can get together after they drop the kids off at school and do a class,” Sears said. “Or take guitar classes with the hundreds of instructors on YouTube.”
The cost to use the facility is $45 for each 90-minute block. This means a personal trainer could reserve time at Elevate every Monday to host a group fitness class for $45 per week.
Sears said he’s already had interest from choir teachers, physical therapists, wrestling coaches, fitness enthusiasts and network marketing professionals. Anyone is welcome to bring in their own tables, chairs or equipment.
“We’re an extremely versatile studio,” he said. “We are developing this as a place where everyone is welcome. I don’t care if your goal is to become the next Eddie Van Halen or if your goal is to lose 10 pounds. We are here to help.”
The studio’s Weight Bay is in a former loading dock. It features limited strength and conditioning equipment, a 65-inch TV and a balcony for instructors to observe.
“Maybe a football coach could bring in kids playing on youth league to teach them the proper way to work out,” Sears said. “It’s so dangerous to do it the wrong way.”
Sears and his wife, Lisa Sears, have operated their custom-embroidery and retail shops in Cheyenne for roughly 30 years. He had originally planned to convert the now-studio into a storage unit, and credits his brother for Elevate’s concept.
“When we bought it, it was just an open warehouse,” he said. “It probably took me two years to finish it all. We put in a lot of after-work hours and late nights.”
He’s still perfecting the studio’s aesthetic, adding signage and touching up paint.
While the building’s capacity is roughly 50 people, parking is another story.
“The building’s capacity is bigger than the parking capacity, which can accommodate 8-10 cars,” Sears said. “I’d recommend carpooling and doubling up if you have larger groups.”
Elevate Group Training Studios’ open house is today from noon to 3 p.m.
For more information, visit www.elevatecheyenne.com or call 307-426-4154.